
The Business of Research (English, Margaret B. W. Graham | Louis Galambos | Robert Gallmam)
by Margaret B. W. Graham | Louis Galambos | Robert Gallmam
Publisher: Cambridge University Press
Language: English
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Specifications
| Publisher | Cambridge University Press |
| Language | English |
| ISBN-13 | 9780521368216 |
| ISBN-10 | 0521368219 |
| Author | Margaret B. W. Graham | Louis Galambos | Robert Gallmam |
Product Description
Here on GlowMirror, you'll find The Business of Research filed under Management -- everything you need to know is covered below.
About the Book
The story of the RCA VideoDisc is a rare inside look at a company and the way it conducts the complex process of science-based innovation. The author examines how RCA shaped a sophisticated consumer electronics technology in a research and development effort that spanned fifteen years. We see how the company's history, its structure, its technical capability, and its competition all influenced the choices that were made in moving VideoDisc from l…
ISBN: 9780521368216
Book Insights
What You'll Learn
- ·In-depth exploration of topics covered in The Business of Research
- ·Key concepts explained with clarity and practical examples
- ·Insights valuable for anyone studying or working in Management
Who Should Read This
Managers, team leads, MBA students, and corporate professionals.
Key Highlights
- ·Brand new physical book delivered across India
- ·15-day hassle-free return policy











