Customer Relationship Management in Der PRAXIS (English, Volker Bach | Hubert Österle)
by Volker Bach | Hubert Österle
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Book Details
Publisher
Springer
Language
English
ISBN-13
9783642635496
ISBN-10
3642635490
Author
Volker Bach | Hubert Österle
About the Book
Customer Relationship Management fasst s�mtliche Aktivit�ten zusammen, deren Ziel eine verbesserte Kundenorientierung ist. An Praxisbeispielen f�hrender Unternehmen wie Credit Suisse, SAP und Neue Z�rcher Zeitung stellen die St. Galler Experten innovative L�sungen vor wie Contact Center, Internet-Communities, Customer Profiling and Multi-Channel-Management. Das theoretische Fundament dazu liefert das St. Galler "Gesch�ftsmodell im Informationszei…
ISBN: 9783642635496
ISBN-13: 9783642635496
ISBN-10: 3642635490
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Volker Bach | Hubert Österle is the author of Customer Relationship Management in Der PRAXIS. Browse more books by Volker Bach | Hubert Österle on GlowMirror.
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Product ID: isbn-9783642635496
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