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Relationship Between Exporters and Their Foreign Sales and Marketing Intermediaries (English, S. Tamer Cavusgil | Carl Arthur Solberg)
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Specifications
| Publisher | Jai Press Inc. |
| Language | English |
| ISBN-13 | 9780762312863 |
| ISBN-10 | 0762312866 |
| Author | S. Tamer Cavusgil | Carl Arthur Solberg |
Product Description
About the Book
Middlemen in international markets are one of the most critical components of firms' international marketing strategy. They constitute the main link between the exporter and the local market, and are thereby the 'extended arm' of the exporter organisation. This volume of AIM analyses different aspects of relations between exporters and their middlemen: selection and governance, information exchange and learning, cultural aspects and finally, the…
ISBN: 9780762312863
Book Insights
What You'll Learn
- ·In-depth exploration of topics covered in Relationship Between Exporters and Their Foreign Sales and Marketing Intermediaries
- ·Key concepts explained with clarity and practical examples
- ·Insights valuable for anyone studying or working in Jai Press Inc.
Who Should Read This
Students and professionals interested in Jai Press Inc., as well as general readers looking to expand their knowledge.
Key Highlights
- ·Brand new physical book delivered across India
- ·15-day hassle-free return policy
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Relationship Between Exporters and Their Foreign Sales and Marketing Intermediaries is available in English on GlowMirror.
Who is the author of Relationship Between Exporters and Their Foreign Sales and Marketing Intermediaries?
Relationship Between Exporters and Their Foreign Sales and Marketing Intermediaries is authored by S. Tamer Cavusgil | Carl Arthur Solberg.
Who published Relationship Between Exporters and Their Foreign Sales and Marketing Intermediaries?
Relationship Between Exporters and Their Foreign Sales and Marketing Intermediaries is published by Jai Press Inc..
How many pages does Relationship Between Exporters and Their Foreign Sales and Marketing Intermediaries have?
Page count information for Relationship Between Exporters and Their Foreign Sales and Marketing Intermediaries is available in the specifications section of this page.
How long does it take to read Relationship Between Exporters and Their Foreign Sales and Marketing Intermediaries?
At an average reading speed of 250 words per minute, reading Relationship Between Exporters and Their Foreign Sales and Marketing Intermediaries takes a few hours to a few days depending on reading pace.
What is Relationship Between Exporters and Their Foreign Sales and Marketing Intermediaries about?
About the Book
Middlemen in international markets are one of the most critical components of firms' international marketing strategy. They constitute the main link between the exporter and the local market, and are thereby the 'extended arm' of the exporter organisation. This volume of AIM analyse...
Is Relationship Between Exporters and Their Foreign Sales and Marketing Intermediaries suitable for beginners?
Whether Relationship Between Exporters and Their Foreign Sales and Marketing Intermediaries is suitable for beginners depends on your background in Jai Press Inc.. Review the product description and specifications above for details on the target audience and difficulty level.
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