Gabler Verlag
Placebo-Effekte Im Marketing (English, Anja Fell | Prof Dr Alfred Kuß)
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Specifications
| Publisher | Gabler Verlag |
| Language | English |
| ISBN-13 | 9783834920966 |
| ISBN-10 | 3834920967 |
| Author | Anja Fell | Prof Dr Alfred Kuß |
Product Description
About the Book
Anja Fell befasst sich mit dem Produktnutzen als zentralem Analysekonzept von Austauschprozessen und stellt unterschiedliche Konzepte den Erkenntnissen der Placebo-Forschung im Marketing-Kontext gegen�ber. In zwei experimentellen Studien zeigt sie, dass auch die Marke die Wirkung eines Produktes mitbestimmen kann.
ISBN: 9783834920966
Book Insights
What You'll Learn
- ·In-depth exploration of topics covered in Placebo-Effekte Im Marketing
- ·Key concepts explained with clarity and practical examples
- ·Insights valuable for anyone studying or working in Gabler Verlag
Who Should Read This
Students and professionals interested in Gabler Verlag, as well as general readers looking to expand their knowledge.
Key Highlights
- ·Brand new physical book delivered across India
- ·15-day hassle-free return policy
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Placebo-Effekte Im Marketing is available in English on GlowMirror.
Who is the author of Placebo-Effekte Im Marketing?
Placebo-Effekte Im Marketing is authored by Anja Fell | Prof Dr Alfred Kuß.
Who published Placebo-Effekte Im Marketing?
Placebo-Effekte Im Marketing is published by Gabler Verlag.
How many pages does Placebo-Effekte Im Marketing have?
Page count information for Placebo-Effekte Im Marketing is available in the specifications section of this page.
How long does it take to read Placebo-Effekte Im Marketing?
At an average reading speed of 250 words per minute, reading Placebo-Effekte Im Marketing takes a few hours to a few days depending on reading pace.
What is Placebo-Effekte Im Marketing about?
About the Book
Anja Fell befasst sich mit dem Produktnutzen als zentralem Analysekonzept von Austauschprozessen und stellt unterschiedliche Konzepte den Erkenntnissen der Placebo-Forschung im Marketing-Kontext gegen�ber. In zwei experimentellen Studien zeigt sie, dass auch die Marke die Wirkung ei...
Is Placebo-Effekte Im Marketing suitable for beginners?
Whether Placebo-Effekte Im Marketing is suitable for beginners depends on your background in Gabler Verlag. Review the product description and specifications above for details on the target audience and difficulty level.
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Placebo-Effekte Im Marketing is from the Gabler Verlag edition/year. Check the specifications section for full edition details.
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Placebo-Effekte Im Marketing listed on GlowMirror is a brand new book in good condition.
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