Deutscher Universitatsverlag
Performance Measurement Für Das Customer Relationship Management (English, Christoph Auer)
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Specifications
| Publisher | Deutscher Universitatsverlag |
| Language | English |
| ISBN-13 | 9783824407415 |
| ISBN-10 | 3824407418 |
| Author | Christoph Auer |
Product Description
About the Book
Christoph Auer stellt mit dem CRM Performance Model (CPM) einen Ansatz zur systematischen Messung der ökonomischen Auswirkungen von CRM-Aktivitäten vor, der die Kunden- und die Unternehmenssicht sowie schwer quantifizierbare Erfolgsgrö en, die intangible assets, berücksichtigt und mit Hilfe von acht Dimensionen alle relevanten Einflussgrö en und Auswirkungen des CRM misst.
ISBN: 9783824407415
Book Insights
What You'll Learn
- ·In-depth exploration of topics covered in Performance Measurement Für Das Customer Relationship Management
- ·Key concepts explained with clarity and practical examples
- ·Insights valuable for anyone studying or working in Deutscher Universitatsverlag
Who Should Read This
Students and professionals interested in Deutscher Universitatsverlag, as well as general readers looking to expand their knowledge.
Key Highlights
- ·Brand new physical book delivered across India
- ·15-day hassle-free return policy
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Performance Measurement Für Das Customer Relationship Management is available in English on GlowMirror.
Who is the author of Performance Measurement Für Das Customer Relationship Management?
Performance Measurement Für Das Customer Relationship Management is authored by Christoph Auer.
Who published Performance Measurement Für Das Customer Relationship Management?
Performance Measurement Für Das Customer Relationship Management is published by Deutscher Universitatsverlag.
How many pages does Performance Measurement Für Das Customer Relationship Management have?
Page count information for Performance Measurement Für Das Customer Relationship Management is available in the specifications section of this page.
How long does it take to read Performance Measurement Für Das Customer Relationship Management?
At an average reading speed of 250 words per minute, reading Performance Measurement Für Das Customer Relationship Management takes a few hours to a few days depending on reading pace.
What is Performance Measurement Für Das Customer Relationship Management about?
About the Book
Christoph Auer stellt mit dem CRM Performance Model (CPM) einen Ansatz zur systematischen Messung der ökonomischen Auswirkungen von CRM-Aktivitäten vor, der die Kunden- und die Unternehmenssicht sowie schwer quantifizierbare Erfolgsgrö en, die intangible assets, berücksichtigt und m...
Is Performance Measurement Für Das Customer Relationship Management suitable for beginners?
Whether Performance Measurement Für Das Customer Relationship Management is suitable for beginners depends on your background in Deutscher Universitatsverlag. Review the product description and specifications above for details on the target audience and difficulty level.
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Performance Measurement Für Das Customer Relationship Management is from the Deutscher Universitatsverlag edition/year. Check the specifications section for full edition details.
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