Multimediale Marketing-Dokumentation (English, Matthias Rehme)
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Book Details
Publisher
Gabler Verlag
Language
English
ISBN-13
9783409129138
ISBN-10
3409129138
Author
Matthias Rehme
About the Book
Der Produktionsfaktor Information gewinnt an Bedeutung. Trotz hoher Investitionen in moderne EDV-Systeme werden noch 99 Prozent aller Informationen auf Papier oder Mikrofilm gespeichert, was eine effiziente Nutzung erschwert. Multimediale Dokumentationssysteme versprechen hier Abhilfe. Besonders im Marketing bietet Multimedia vielf�ltige M�glichkeiten bei der Dokumentation von Pl�nen, Ma nahmen und Erfolgen. Der Autor zeigt die vielf�ltigen Einsa…
ISBN: 9783409129138
ISBN-13: 9783409129138
ISBN-10: 3409129138
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Matthias Rehme is the author of Multimediale Marketing-Dokumentation. Browse more books by Matthias Rehme on GlowMirror.
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Product ID: isbn-9783409129138
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