
Multichannel-Marketing-Handbuch (English, Oliver Merx | Christian Bachem)
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Specifications
| Publisher | Springer |
| Language | English |
| ISBN-13 | 9783642622762 |
| ISBN-10 | 3642622763 |
| Author | Oliver Merx | Christian Bachem |
Product Description
Here on GlowMirror, you'll find Multichannel-Marketing-Handbuch filed under Management -- everything you need to know is covered below.
About the Book
Multichannel steht f�r die Integration unterschiedlicher Medien wie Print, TV, Online, PDA, WAP, SMS u.�. Genutzt werden Multichannel-Strategien von Medienunternehmen, Verlagen, Handels- und Reiseunternehmen, also quer �ber alle Branchen hinweg. Das Buch stellt bereits realisierte Multichannel-Projekte vor und gibt Einblick in die Praxis von Unternehmen, die Multichannel-Strategien umsetzen wollen. Spezialisten f�hrender Unternehmen vermitteln di…
ISBN: 9783642622762
Book Insights
What You'll Learn
- ·In-depth exploration of topics covered in Multichannel-Marketing-Handbuch
- ·Key concepts explained with clarity and practical examples
- ·Insights valuable for anyone studying or working in Management
Who Should Read This
Managers, team leads, MBA students, and corporate professionals.
Key Highlights
- ·Brand new physical book delivered across India
- ·15-day hassle-free return policy











