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Marketingcontrolling Im Einzelhandel (English, Karl-Michael Henneking) - Image 1 - GlowMirror

Marketingcontrolling Im Einzelhandel (English, Karl-Michael Henneking)

by Karl-Michael Henneking

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Book Details

Publisher
Deutscher Universitatsverlag
Language
English
ISBN-13
9783824468669
ISBN-10
3824468662
Author
Karl-Michael Henneking

About the Book

Der Autor entwickelt ein Me konzept für das Controlling in Einzelhandelsunternehmen, das verhaltensrelevante Einflu grö en der Einkaufsstättenwahl analysiert und mit geeigneten Methoden kontrolliert.

ISBN: 9783824468669

ISBN-13: 9783824468669
ISBN-10: 3824468662

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ISBN-10: 3824468662. ISBN-13: 9783824468669. Marketingcontrolling Im Einzelhandel (English, Karl-Michael Henneking) by Karl-Michael Henneking. Available on GlowMirror.
Product ID: isbn-9783824468669