
Customer Knowledge Management (English, Minwir Al-Shammari)
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Specifications
| Publisher | Information Science Reference |
| Language | English |
| ISBN-13 | 9781605662589 |
| ISBN-10 | 1605662585 |
| Author | Minwir Al-Shammari |
Product Description
Here on GlowMirror, you'll find Customer Knowledge Management filed under Management -- everything you need to know is covered below.
About the Book
Customer knowledge is becoming the new competitive asset in e-business that enables companies to serve each customer in his or her preferred way, and to nurture profitable and durable customer relationships. As companies grow and interact with more and more customers through increasingly diverse media and channels, having a systematic approach to customer knowledge management becomes critical. Customer Knowledge Management: People, Processes, and…
ISBN: 9781605662589
Book Insights
What You'll Learn
- ·In-depth exploration of topics covered in Customer Knowledge Management
- ·Key concepts explained with clarity and practical examples
- ·Insights valuable for anyone studying or working in Management
Who Should Read This
Managers, team leads, MBA students, and corporate professionals.
Key Highlights
- ·Brand new physical book delivered across India
- ·15-day hassle-free return policy











