The SAGE Handbook of Advertising (English, Gerard J. Tellis | Tim Ambler)
by Gerard J. Tellis | Tim Ambler
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Book Details
Publisher
Sage Publications Ltd
Language
English
ISBN-13
9781412918862
ISBN-10
1412918863
Author
Gerard J. Tellis | Tim Ambler
About the Book
Advertising is a field that has attracted a great deal of academic attention, but to date there has been no summarizing of the state of the art of research. This far reaching and scholarly Handbook is edited by two highly respected and trusted thinkers in the field and includes contributions from leading academics based in both the UK and the USA. Tim Ambler and Gerald J. Tellis achieve their aim of setting advertising and the theory that underpi…
ISBN: 9781412918862
ISBN-13: 9781412918862
ISBN-10: 1412918863
Frequently Asked Questions
What is the price of The SAGE Handbook of Advertising?
The SAGE Handbook of Advertising starts from ₹21227 at GlowMirror. Available in Paperback.
Who is the author of The SAGE Handbook of Advertising?
Gerard J. Tellis | Tim Ambler is the author of The SAGE Handbook of Advertising. Browse more books by Gerard J. Tellis | Tim Ambler on GlowMirror.
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Product ID: isbn-9781412918862
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