The Future of Football (English, Jon Garland | Dominic Malcolm | Mike Rowe)
by Jon Garland | Dominic Malcolm | Mike Rowe
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About the Book
World football has undergone unprecedented change over the past decade. On the field, the richest European clubs have retained their pre-eminence, but with multinational playing squads backed up by global marketing industries. Club ownership rests increasingly with impersonal shareholders, rather than local business figures. Domestic and international football competitions are being transformed by the financial power of the mass media. The world'…
ISBN: 9780714650685
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