-41% OFFThe Construction of Preference (English, Sarah Lichtenstein | Paul Slovic)
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Specifications
| Publisher | Cambridge University Press |
| Language | English |
| ISBN-13 | 9780521542203 |
| ISBN-10 | 0521542200 |
| Author | Sarah Lichtenstein | Paul Slovic |
Product Description
Here on GlowMirror, you'll find The Construction of Preference filed under Cambridge University Press -- everything you need to know is covered below.
About the Book
One of the main themes that has emerged from behavioral decision research during the past three decades is the view that people's preferences are often constructed in the process of elicitation. This idea is derived from studies demonstrating that normatively equivalent methods of elicitation (e.g., choice and pricing) give rise to systematically different responses. These preference reversals violate the principle of procedure invariance that is…
ISBN: 9780521542203
Book Insights
What You'll Learn
- ·In-depth exploration of topics covered in The Construction of Preference
- ·Key concepts explained with clarity and practical examples
- ·Insights valuable for anyone studying or working in Cambridge University Press
Who Should Read This
Students and professionals interested in Cambridge University Press, as well as general readers looking to expand their knowledge.
Key Highlights
- ·Brand new physical book delivered across India
- ·15-day hassle-free return policy





