
Sports Sponsorship and Branding (English, Ho Keat Leng | James J. Zhang)
Inclusive of all applicable taxes. Free shipping on orders above ₹499, else ₹49 flat.
Available Offers
- 🚚Free Delivery — Free on orders above ₹499, else ₹49 flat
- 💵Cash on Delivery — Pay when your order arrives
- ↩️15-Day Easy Returns — Hassle-free return policy
- 🔒Cash on Delivery — Pay safely when your order arrives
Check Delivery
Specifications
| Publisher | Routledge |
| Language | English |
| ISBN-13 | 9781032603919 |
| ISBN-10 | 1032603917 |
| Author | Ho Keat Leng | James J. Zhang |
Product Description
Here on GlowMirror, you'll find Sports Sponsorship and Branding filed under Routledge -- everything you need to know is covered below.
About the Book
This book takes a close look at branding and sponsorship in sport in the age of digital media. It examines how branding and sponsorship have evolved in response to the challenges and opportunities of new technologies. Featuring the work of leading international sport business researchers from four continents and twelve countries, the book explores key contemporary topics including esports, name and image likeness (NIL) rights, viewer experience,…
ISBN: 9781032603919
Book Insights
What You'll Learn
- ·In-depth exploration of topics covered in Sports Sponsorship and Branding
- ·Key concepts explained with clarity and practical examples
- ·Insights valuable for anyone studying or working in Routledge
Who Should Read This
Advanced students, researchers, and domain experts seeking in-depth knowledge.
Key Highlights
- ·Brand new physical book delivered across India
- ·15-day hassle-free return policy





