-15% OFFNew Vocabularies, Old Ideas (English, Eamon Maher | Neil O'Boyle)
Publisher: Peter Lang Ltd, International Academic Publis
Language: English
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Specifications
| Publisher | Peter Lang Ltd, International Academic Publis |
| Language | English |
| ISBN-13 | 9783039119783 |
| ISBN-10 | 3039119788 |
| Author | Eamon Maher | Neil O'Boyle |
Product Description
Here on GlowMirror, you'll find New Vocabularies, Old Ideas filed under Peter Lang Ltd, International Academic Publis -- everything you need to know is covered below.
About the Book
Advertisements are often viewed as indices of cultural change, just as the advertising industry is often imagined as innovative and transformative. Advancing from an alternative position, which borrows much from practice-based research, this book instead highlights the routinisation of practices and representations in advertising. Drawing extensively from his own study, the author uses Irishness to investigate the relationship between cultural sy…
ISBN: 9783039119783
Book Insights
What You'll Learn
- ·In-depth exploration of topics covered in New Vocabularies, Old Ideas
- ·Key concepts explained with clarity and practical examples
- ·Insights valuable for anyone studying or working in Peter Lang Ltd, International Academic Publis
Who Should Read This
Working professionals and industry practitioners seeking practical knowledge.
Key Highlights
- ·Brand new physical book delivered across India
- ·15-day hassle-free return policy





