Innovation Sucks! (English, Watkins Alan | Simon May)
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Book Details
Publisher
Routledge
Language
English
ISBN-13
9780367681913
ISBN-10
0367681919
Author
Watkins Alan | Simon May
About the Book
Businesses spend billions on innovation with very little to show for their investment or effort. This book challenges some of the 'ingrained truths' of innovation and suggests a different approach. Innovation is not the creation of a novel idea. It is the successful commercialisation of that novel idea. Rather than starting with a costly, time-consuming problem assessment that seeks to push potential solutions through an innovation funnel, an 'im…
ISBN: 9780367681913
ISBN-13: 9780367681913
ISBN-10: 0367681919
Frequently Asked Questions
What is the price of Innovation Sucks!?
Innovation Sucks! starts from ₹4371 at GlowMirror. Available in Paperback.
Who is the author of Innovation Sucks!?
Watkins Alan | Simon May is the author of Innovation Sucks!. Browse more books by Watkins Alan | Simon May on GlowMirror.
Is Innovation Sucks! available in Paperback and Hardcover?
Yes, Innovation Sucks! is available in Paperback on GlowMirror. Select your preferred format on the product page.
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Yes, GlowMirror offers free delivery for Innovation Sucks! across India. No minimum order value required.
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Yes, Cash on Delivery (COD) is available for Innovation Sucks! on GlowMirror. You can pay when your order is delivered.
Product ID: isbn-9780367681913
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