Entertainment-Education and Social Change (English, Arvind Singhal | Michael J. Cody | Everett M. Rogers)
by Arvind Singhal | Michael J. Cody | Everett M. Rogers
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About the Book
Entertainment-Education and Social Change introduces readers to entertainment-education (E-E) literature from multiple perspectives. This distinctive collection covers the history of entertainment-education, its applications in the United States and throughout the world, the multiple communication theories that bear on E-E, and a range of research methods for studying the effects of E-E interventions. The editors include commentary and insights f…
ISBN: 9780805845525
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