-39% OFFCultural Strategy (English, Douglas Holt | Douglas Cameron)
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Specifications
| Publisher | OUP Oxford |
| Language | English |
| ISBN-13 | 9780199587407 |
| ISBN-10 | 019958740X |
| Author | Douglas Holt | Douglas Cameron |
Product Description
Here on GlowMirror, you'll find Cultural Strategy filed under OUP Oxford -- everything you need to know is covered below.
About the Book
How do we explain the breakthrough market success of businesses like Nike, Starbucks, Ben & Jerry's, and Jack Daniel's? Conventional models of strategy and innovation simply don't work. The most influential ideas on innovation are shaped by the worldview of engineers and economists - build a better mousetrap and the world will take notice. Holt and Cameron challenge this conventional wisdom and take an entirely different approach: champion a bett…
ISBN: 9780199587407
Book Insights
What You'll Learn
- ·In-depth exploration of topics covered in Cultural Strategy
- ·Key concepts explained with clarity and practical examples
- ·Insights valuable for anyone studying or working in OUP Oxford
Who Should Read This
Students and professionals interested in OUP Oxford, as well as general readers looking to expand their knowledge.
Key Highlights
- ·Brand new physical book delivered across India
- ·15-day hassle-free return policy





