Consumer Value (English, Morris Holbrook)
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Book Details
Publisher
Routledge
Language
English
ISBN-13
9780415191920
ISBN-10
0415191920
Author
Morris Holbrook
About the Book
Consumer Value is one of the few books that attempts to define and analyse exactly what consumers want. By setting down a new and innovative framework for the concept of 'value' it is as provocative as it is rigorous.
ISBN: 9780415191920
ISBN-13: 9780415191920
ISBN-10: 0415191920
Frequently Asked Questions
What is the price of Consumer Value?
Consumer Value starts from ₹5462 at GlowMirror. Available in Paperback.
Who is the author of Consumer Value?
Morris Holbrook is the author of Consumer Value. Browse more books by Morris Holbrook on GlowMirror.
Is Consumer Value available in Paperback and Hardcover?
Yes, Consumer Value is available in Paperback on GlowMirror. Select your preferred format on the product page.
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Yes, GlowMirror offers free delivery for Consumer Value across India. No minimum order value required.
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Product ID: isbn-9780415191920
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