Benchmarking National Tourism Organisations and Agencies (English, John Lennon | Hugh Smith | Nancy Cockerell)
by John Lennon | Hugh Smith | Nancy Cockerell
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Book Details
Publisher
Routledge
Language
English
ISBN-13
9780080446578
ISBN-10
0080446574
Author
John Lennon | Hugh Smith | Nancy Cockerell
About the Book
This book examines comparative performance and best practice in National Tourism Organisations/ Administrations from extensive research carried out in 2003 and 2004. It compares qualitative and quantitative data in order to ascertain best performance. Analysis is contained in detail for eight National Tourism Organisations based in four Continents, comprising: Australia, Canada, France, Ireland, The Netherlands, South Africa and Spain. Each count…
ISBN: 9780080446578
ISBN-13: 9780080446578
ISBN-10: 0080446574
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Product ID: isbn-9780080446578
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