Action Theory and Communication Research (English, Karsten Renckstorf | Denis McQuail | Judith E. Rosenbaum)
by Karsten Renckstorf | Denis McQuail | Judith E. Rosenbaum
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About the Book
The action theoretical approach has already proved its value as a framework for communication research, most especially in the study of media audiences and media use. It has deep roots in Weberian sociology, symbolic interactionism and phenomenology and it has been a robust survivor of the various storms that have beset the practice of the social sciences since the collapse of structuralist and social system paradigms. The social action approach…
ISBN: 9783110180800
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