Discrete Choice Experiments in Marketing: Use of Priors in Efficient Choice Designs and Their Application to Individual Preference Measurement (Con...
Delivery options
Available Offers
Free Delivery — Dispatched in 1–2 business days. Most orders delivered in 3–12 business days.
15-Day Easy Returns — hassle-free return & full refund.
Secure Payment — 100% safe checkout with UPI, Cards & Net Banking.
Price: ₹4,689
Book Details
About the Book
The chapter starts with a positioning of this dissertation in the marketing discipline. It then provides a comparison of the two most popular methods for studying consumer preferences/choices, namely conjoint analysis and discrete choice experiments. Chapter 1 continues with a description of the con...
Why You Should Read This Book
- Written by acclaimed author Klaus Zwerina
- Published by Physica-Verlag GmbH & Co (1997)
- 173 pages of comprehensive content
- Available in English language
- Ideal for students, professionals, and avid readers
Product Details
This edition of Discrete Choice Experiments in Marketing: Use of Priors in Efficient Choice Designs and Their Application to Individual Preference Measurement (Contributions to Management Science) is published by Physica-Verlag GmbH & Co and was first released in 1997. The book contains 173 pages packed with valuable information. It is available in multiple formats including Paperback and Hardcover editions, making it convenient for all types of readers.
Who Is This Book For?
Whether you are a student, a professional looking to expand your knowledge, or simply someone who loves reading, Discrete Choice Experiments in Marketing: Use of Priors in Efficient Choice Designs and Their Application to Individual Preference Measurement (Contributions to Management Science) by Klaus Zwerina is an excellent choice. Order your copy today from BookBajar and enjoy free shipping with Cash on Delivery option available across India.
Frequently Asked Questions
What is the price of Discrete Choice Experiments in Marketing: Use of Priors in Efficient Choice Designs and Their Application to Individual Preference Measurement (Con...?
Who is the author of Discrete Choice Experiments in Marketing: Use of Priors in Efficient Choice Designs and Their Application to Individual Preference Measurement (Con...?
Is Discrete Choice Experiments in Marketing: Use of Priors in Efficient Choice Designs and Their Application to Individual Preference Measurement (Con... available in Paperback and Hardcover?
Does GlowMirror offer free delivery for Discrete Choice Experiments in Marketing: Use of Priors in Efficient Choice Designs and Their Application to Individual Preference Measurement (Con...?
Is Cash on Delivery available for Discrete Choice Experiments in Marketing: Use of Priors in Efficient Choice Designs and Their Application to Individual Preference Measurement (Con...?
🛒 Customers Also Bought
Credit and Creed: A Critical Legal Theory of Money (Routledge Research in Finance and Banking Law) (English, Paperback, Andreas Rahmatian)
₹3,580
Markets and Market Logic: Trading and Investing with a Sound Understanding and Approach (English, Hardcover, Peter J. Steidlmayer, Kevin Koy)
₹1,000
Lacan and Marx: The Invention of the Symptom (The Centre for Freudian Analysis and Research Library (CFAR)) (English, Paperback, Pierre Bruno, John...
₹3,653
Options on Foreign Exchange (Wiley Finance) (English, Paperback, David F. DeRosa)
₹5,185
Age of Discontinuity (English, Hardcover, Peter Ferdinand Drucker)
₹3,676
Risk Reward: The Art and Science of Successful Trading (English, Hardcover, Howard Abell)
₹3,220Related Products
Planning for Power Advertising: A User's Manual for Students and Practitioners (English, Paperback, Anand Halve)
₹3,860
Corporate Duties to the Public (English, Paperback, Barnali Choudhury, Martin Petrin)
₹4,568
International Cultural Tourism: management, implications and cases (English, Paperback, David Leslie, Marianna Sigala)
₹4,409
The Business of Options: Time–Tested Principles and Practices (Wiley Finance) (English, Paperback, Martin P. O′Connell)
₹5,900
The Index Trading Course: Step-by-step Exercises And Tests to Help You Master the Index Trading Course (Wiley Trading) (English, Paperback, George ...
₹3,801